bCON Biocontainment
Ranging from print ads in trade journals, to trade show graphics, and product information sheets, this content was created to promote a radically new and unprecedented product. Previously, the special needs of ABSL-3 biocontainment facilities prohibited the option of self-contained ventilated housing, but the bCON unit met the stringent challenges, and for the first time presented a simple and reliable solution for this vital research community. The client requested a radically different visual presentation, obviously unique and easily distinguished from its other products to attract viewer attention and stress the highly specialized needs ABSL-3 and ABSL-4 Biocontainment environments.